There’s something really special about the magic of the holiday season. It’s a time for family and friends to celebrate, laugh, and most importantly, give. It’s hard to express that exact feeling of “finding that perfect gift” for your loved ones and friends other than saying – is heartwarming. Retailers, through our favorite brands, help […]
Browsing archives for 'Digital Marketing'
Before making a large investment into a new Web-based Content Management and/or Digital Marketing system, many companies will start with a Proof of Concept (PoC) phase. This is usually an abbreviated creative and development effort meant to provide evidence that the new business development idea is a sound one. The real value behind a PoC is: […]
Most of the brands I work with leverage multiple channels to facilitate their web and digital marketing initiatives. Each channel serves an integral purpose of accurately delivering messaging, content, knowledge and/or research to its customer and community base. In doing so, mountains of data is being captured (or SHOULD be) across each of these channels. Of the many channels, the .com […]
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Research shows that people tend to band together in groups on Twitter based on similar interests. This really shouldn’t be too surprising considering we all follow, and people follow us, based on what we/they think the topic of Tweets will be, and what interests them. To an extent, it’s a way to personalize your news to only […]
Sitecore today announced the availability of a new update for Sitecore CMS. Sitecore 6.6.0 rev. 130111 also known as 6.6.0 Update-3 The main highlights in this update are: The Executive Dashboard features two new reports: “Channel Performance” and “Campaign Performance”. Ability to view known users in engagement plan states in the Supervisor and the Monitor. […]
Having worked closely with Sitecore CMS for over 7 years now, one thing is certain – Sitecore’s product development roadmap is quite cutting edge. I have to give their product development team credit for being able to very effectively gauge market trends and demand, and align the development pipeline to enable tools and CMS enhancements to carry […]
Sitecore today announced a new recommended version: CMS 6.5 (full version number: CMS 6.5.0 rev. 120706 Update-5). This release contains improvements that should be of interest to every Sitecore partner and customer. Sitecore recommends this version for future installations in most cases, however, a later version may be more appropriate in some cases, such as […]
Need to create hundreds, or even thousands of new websites? Do you run the web and/or digital marketing division of a large multi-national corporation or franchise? If so, you should do some research on Sitecore Foundry. Sitecore Foundry creates a content managed environment whereby multi-site provisioning and management is made with much greater ease. Consistency and preserving […]
Today Sitecore released the Technical Preview of Sitecore CMS and DMS 6.6.0 rev. 120622 (6.6.0 Technical Preview). Highlights of new features, improvements and fixes Device Simulator Page Preview service Native MVC support Page Editor improvements Sitecore is now using Lucene.NET 2.9.4 Support for SQL Server database mirroring Ability to restore individual versions from the Archive […]